Privacy Policy

Privacy is very important to us, and, of course, to you. We recommend that you read this page carefully (along with our Cookie Policy and Terms of Use) as it explains how we collect and use your and/or your personal information when we supply products to you on the Candy Crush E-Shop at (the “Website”).

By using the Website, you agree to your personal information being processed in accordance with this Privacy Policy.

We have tried to keep this policy as simple as possible, but if you’re not familiar with some of the terminology, please read about those terms first.

About us

We are Star Editions Limited (company number 6628133) and our registered office is 15 Whiting Street, Bury St Edmunds, Suffolk, IP33 1NX.

Star Editions Limited is the ‘data controller’ for the purpose of the Data Protection Act 1998. This means we are responsible for securely storing and processing (using) your personal information which you have provided to us. Star Editions Limited is registered with the Information Commissioner’s Office and our registration number is ZA199801.

In order for you to access and/or use the Website you need to be 18 years old or older.

Please note we will assume that this consent has been given in relation to the types of disclosures described in this Privacy Policy if you continue to use the site, as your continued use of the site will be deemed to indicate acceptance of our Terms of Use, Cookie Policy and this Privacy Policy. 

When and how do you collect information?

We (or our authorised third parties) may collect information about you:

when you register on our website including (without limitation) when buying or subscribing for content or product(s) from us or when you otherwise update your details;
when you contact us with an enquiry or other feedback;
when you participate in interactivity, for example, when you submit an entry to a competition or prize draw, or you vote in one of our polls;
when you request to be sent communications such as updates or newsletters;
in monitoring your use of the Website including (without limitation) communications sent by you via the Website (if applicable);
when you pay for items on our Website;
when we are checking compliance with the Terms of Use and/or otherwise as required by law;
through the use of “cookies” and/or other devices (for full details, see our cookie policy);
when you disclose your personal information to us or otherwise through the Website at any other point;
from third party suppliers who have confirmed to us that they are authorised to pass your information to us in accordance with your legal rights.
What ‘personal information’ do we collect?

Personal information is collected from you when you use the Website, enter competitions or respond to communications from us. This personal information might include:

address (including postcode)
age and/or date of birth
email address

We will only use the personal information we collect from you in the ways described below.

How we will use this personal information

We, or anyone else acting on our behalf, may collect, store and use your personal information for any of the following reasons:

to provide the functionality of the Candy Crush Webshop and ensure they are doing what we intend at all times (and that it is meeting your expectations);
to manage and coordinate any competitions that we run;
to send out newsletters ;
to process payments from you to us (where applicable) on our behalf;
to process and deal with any complaints or enquiries made by or about you;
to investigate any suspected breach of the Terms of Use or the breach of other terms and conditions otherwise relating to you;
contact you with service messages;
administer the prize if you are a prize winner, and to publish or otherwise make available a list of prize winners;
where you have given permission, to send you information for marketing purposes (although we will never disclose your or your children’s personal information to any third party for this purpose);
to send other exciting updates about Candy Crush; and/or
to provide you with access to one or more social networking sites from the Candy Crush webshop. Any personal data shared with a third party social network provider will be processed in accordance with their own privacy policy.
We won’t share or sell your personal information to anyone unless you have consented to this. If you do consent, and later change your mind, you can contact us here and we will stop.

If at any point we sell our company or any parts of our business, we may disclose any personal information to third parties in connection with such a sale.

We may also disclose personal information if we’re required to by the government or any law enforcement agency.

We may collect anonymised details about your use of the Website for the purposes of aggregate statistics or reporting purposes. No-one will be identifiable from this data.

Please note if you sign up to our mailing list you are agreeing to receive emails from us in the future relating to exciting Candy Crush news, competitions, new books or other things we think you’ll love. If at any time you want to stop receiving these emails, you can let us know by contacting us here and we will stop.


Candy Crush E-Shop use cookies to distinguish you from other users of the Website. This helps us to provide you with a good experience when you use the Website and also allows us to improve it. For detailed information on the cookies we use and the purposes for which we use them, see our Cookie Policy.

Where Your Information Is Stored

The personal information and data we collect from you may be transferred to, processed and/or stored at a destination outside of the European Economic Area (EEA). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

All information you provide to us is stored on secure servers.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to the Website and any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

We may collect and store personal data on your device using application data caches and browser web storage (including HTML 5) or alternative mechanisms.

It is your responsibility to ensure when using the Website that you do not submit any personal data that you do not want to be seen, collected or used by other users. This is your responsibility.

Disclosure of Your Information

We may disclose your personal information to third parties:

authorised by us and acting on our behalf such as our employees, contractors, suppliers and/or agents including without limitation our customer care teams to administer the Services provided to you by us now or in the future;
in order to protect our users;
when required to comply with any legal obligation;
to enforce our terms;
if the brand or business is sold to another company;
as part of general statistical information about the Candy Crush E-shop user base, sales patterns, traffic volumes and related matters. These details will not include information personally identifying you;
with third-party service suppliers.

We may share your personal information with Limited who may use your information for marketing and promotional purposes. For further information, please see King’s Privacy Policy.

Will you be sent marketing messages?

Generally, we will only send you marketing messages if you indicate that you consent (e.g. by “opting-in”) to receiving such messages. Where we have your consent or are otherwise permitted to do so, we may:

send you information by email, telephone (including SMS), mail or other methods of communication about existing and new products, characters, services and/or special offers from us;
send you information by email, telephone (including SMS), mail or other methods of communication about related products, services and/or special offers of selected third parties that may be of interest to you; and
pass your details to selected third parties so that they may send you information by email, telephone (including SMS), mail or other methods of communication about products or services that may be of interest to you.
To stop receiving marketing communications from us, you can use the ‘unsubscribe’, ‘stop’ or similar facility contained in any such communication or you can email us at the email address set out in “Contact Details” below stating that you do not wish to receive further communications from us.
To opt-out of receiving any such communications from a third party, you will need to contact the applicable third party. Please note that we are not responsible for the communications or the content of any communications you receive from any such third party.
We do not pass or sell your personal information to third parties for any other purpose than as set out in this privacy policy. Unless you have given us your consent to pass your details to a third party, any marketing referred to in this section is conducted by us on our own behalf or on behalf of third parties to whom we have not given any access to your data.

Please always think carefully before disclosing information to other users or otherwise making your information publicly available. It is important that you are aware that any information you disclose to another user may then be disclosed by that user. We have no responsibility or control over the contents of communications made between users of our Website for example.

Your Rights

You can access the personal information we hold about you by writing to us.

Other Sites (That Aren’t Ours)

Other websites will have their own privacy policies and may collect and use your personal information in different way. We recommend that you read these sites terms as well since we have nothing to do with them and are not responsible or liable for their policies.


This Privacy Policy was last updated in November 2017. We may change our Privacy Policy from time to time, so please check this page regularly. We will try to notify you in advance where there are any significant or very important changes.